Korea Market Entry & Local Partner Development - Grant International
Korea Market Entry & Local Partner Development

Enabling U.S. manufacturers to access the Korean market
through strategic partner development, buyer outreach, and on-the-ground execution.

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Overview

Korea is one of the most advanced manufacturing and technology markets in Asia, but entering the market requires a tailored partner strategy, cultural understanding, and precise execution.

U.S. companies often face challenges such as identifying qualified Korean buyers or distributors, navigating technical communication, and coordinating follow-up after initial outreach.

GI provides a structured, execution-oriented market entry solution that helps U.S. manufacturers build reliable business relationships in Korea—supported by bilingual communication, local intelligence, and on-site coordination.

This Core Solution is fully compatible with STEP Grant–eligible activities such as Korea-focused market research, partner outreach, and trade show participation.

Deliverables

You will receive a Korea-focused market entry
and partner development execution package:

01 Korea Market Landscape Briefing
  • Segment analysis (industrial, manufacturing, B2B focus)
  • Competitor mapping
  • Regulatory or certification considerations (if relevant)
  • Recommended entry route (buyer → distributor → OEM)
02 Buyer / Distributor / Partner Discovery
  • Longlist of potential partners (buyers, distributors, OEMs)
  • Shortlist based on technical & commercial fit
  • Company profiles + contact information
  • Cultural insight notes for high-probability targets
03 Outreach & Communication Execution
  • Korean-language outreach emails & calls
  • Technical Q&A coordination
  • Meeting request & scheduling
  • Follow-up tracking and escalation
  • Weekly reporting to the U.S. client
04 Trade Show / Industry Event Support (Optional)
  • Event selection & application support
  • Booth logistics coordination (if participating)
  • Korea-based follow-up meetings with interested buyers
  • Event summary + lead list package
05 Partnership Validation & Next-Step Alignment
  • Interest-level evaluation
  • Pricing & MOQ discussion setup
  • Sample shipment preparation support
  • Local meeting coordination (in-person or virtual)
  • Summary report indicating top candidates & action plan
Benefits

GI’s Korea market entry program helps U.S. manufacturers:

Accelerate Korea market entry without hiring a local team

Identify serious Korean partners faster with bilingual execution

Improve conversion probability through culturally aligned communication

Minimize communication gaps and timeline disruptions across time zones

Leverage STEP reimbursement for eligible activities

Gain visibility into the Korean market without guesswork

Process

The workflow follows a predictable and transparent sequence:

STEP 1
Korea Market Assessment

Industry fit, target segments, ideal buyer/distributor profile.

STEP 2
Partner Discovery

Longlist → shortlist → verification.

STEP 3
Outreach & Engagement

Email/call outreach, meeting scheduling, follow-up execution.

STEP 4
Buyer/Distributor Meetings

Coordinated sessions, technical Q&A, documentation sharing.

STEP 5
Partnership Validation
& Action Plan

Evaluation report, interest ranking, next steps, sample/PO planning.

FAQ
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Accelerate your Korea market entry with structured partner development.

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